Design
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Little Bridge School Brand Design

The Little Bridge is a primary school that customize learning to student’s individual development.  With the goal of nurturing and enhancing intuition, curiosity, imagination and creativity. Each student learns to appreciate and respect diversity with a growth mindset. 

The challenge: to create a brand corporate design system, including school wayfinding and environmental design that appeals to 6-12 year old students, stake holders and faculty members. The system need to be scalable and flexible so that it can grow with students as they mature. (Installation photos available soon)

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Concept: Deconstruction and Reconstruction

Concept: Deconstruction and Reconstruction

In order to see something in a new way, one must break it apart. The act of reconstruction activates a child's imagination by providing infinite possibilities for the outcome. Learning to think outside the box is the foundation for independent thinking.  Only then, can one reconstruct the pieces in surprising, unexpected ways.  

Student Workbook Covers with Font Characters to Foster Creativity.

Student Workbook Covers with Font Characters to Foster Creativity.

Using Positive Messages to Create Characters, Empowering Children to Investigate and Igniting Their Imagination.

Using Positive Messages to Create Characters, Empowering Children to Investigate and Igniting Their Imagination.

Enabling Students to See the World in New Ways and to Think Differently.

Enabling Students to See the World in New Ways and to Think Differently.

Corporate Design Concepts.

Corporate Design Concepts.

Application and forms designed for Admin usage.  They need to feel less childish and more official.  The forms uses the corporate color palette with non traditional format and layout to give it a modernized look and feel.

Main Entrance Directory and Wayfinding System with Pattern Design.

Main Entrance Directory and Wayfinding System with Pattern Design.

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Floor Map Wayfinding Designed for Kids.

Floor Map Wayfinding Designed for Kids.

The average 6 year old stands under 4 feet tall, so designing a wayfinding system that students can see requires strategic placement of the graphics on the floors.  The design reflects a mature style still carrying the theme of deconstruction and reconstruction.  This system uses simple iconography with smaller supporting text in Simplified Chinese and English as 1st graders have not mastered Chinese or English language but are able to recognize simple iconography. 

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Floor Maps and Elevator Signage System

Floor Maps and Elevator Signage System

Door Signage System

Door Signage System

The campus space contains different types of classrooms, offices and common space. Each application varies slightly to help the young students distinguish.

Functional Door Signage for Card Slots

Functional Door Signage for Card Slots

Die cut cards for common room doors sign holders.

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Customized Door Sign

Customized Door Sign

The classroom door signage are created to be placed with an infinite way of configuration.

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